Marketing Strategy | Business Articles

By Maynard Brusman
Creating Opportunity in Uncertain Times
Are you working in a company or law firm where your Human Resources Department hires executive coaches to help high potentials develop their leadership capability? Does your Human Resources Department currently have sufficient resources to offer employees essential training and development programs?
One of the most powerful questions you [...]

By Maynard Brusman
Leadership Development
Are you working in a company or law firm where modeling good leadership skills is a high priority of management?  Do leaders in your organization have a favorite model of exemplary leadership?
One of the most powerful questions one can ask is “Do our company leaders model excellent leadership qualities?” Emotionally [...]

Hello Everyone,
I know it is getting hard to find a place to get some good business backlinks. To help your business increase marketing while creating a backlink we have created a new directory. It is just getting started so feel free to provide suggestions and add your site for a backlink starting right now. We [...]

By Rick Johnson
The state of the economy is a fact. How you feel about that fact and what it means to you personally is a belief. Your beliefs have a major impact on your employee’s attitude. Beliefs that drive your sales behaviors are the keys to becoming successful in a down economy. If you [...]

By Rick Johnson
The majority of effective CEO/President leaders seem to be natural visionaries. Although, I admit, that there are successful leaders that can’t see past lunch. However, those leaders without the vision that are successful are successful because they have the unique ability to surround themselves with high quality people. Almost unanimously this type [...]

By Gregg Sterner
Clustering is a methodology used in many aspects in today’s societies. Typically, it is used to tie similar, but different systems, functions, or ideas together into a single structure while each piece of the structure stands on its own merits.
Strength in Numbers
The old axiom, “Strength in Numbers”, best defines the basis of clustering. [...]

By Menno Spijkstra
Link building is an essential part of an internet marketer’s daily undertakings. To be specific and to give further emphasis, the more links our websites get, the higher search engine rankings your site will get. Aside from the traffic that you will get once you once on top of the search engine [...]

By Marc Jarrett
Celebrity sells, and no one knows that better than hard-pressed charities. The economy might be in the doldrums, but the public’s voracious appetite for all things celebrity remains as strong as ever.
Wouldn’t it be nice, therefore, if a forum existed that allowed celebrities to chat on the phone directly with their fans, and [...]

By Sandy Rees
How a major gift is defined depends on your organization. It might be $500 or $5,000 or somewhere in between. Typically, we think of a major gift as cash, but it could be an annuity, stock or something else. The defining characteristic is that it is a “Stop And Think” gift. The [...]

By Sandy Rees
Major donors can be a great source of revenue for any nonprofit organization. Gifts from major donors are usually pretty easy to cultivate and receive. But how do you identify the ‘diamonds in the rough’ from a large pool of potential donors?
1. Watch for donors who self-identify themselves.
A donor who has a [...]